ILOVEDESIGNER
Weekly fashion Ecommerce email design
Email Design & development, Marketing
Project Scope
I worked as designer and developer creating a weekly email sent out via MailChimp to allready subscribed end-users.
Design Contributions
I designed each email based on the ILOVEDESIGNER brand guidelines and tried to innovate new styles to keep the email fresh each week.
I was also responsible for coding the email in Dreamweaver before uploading to MailChimp.
I would also help out with the tagline and title of the email.
I was also responsible for coding the email in Dreamweaver before uploading to MailChimp.
I would also help out with the tagline and title of the email.
Design Rationale
Problem
To stay within brand guidelines while also trying to add new elements on a weekly basis in order to keep customers interested.
Solution
Inventive and provoking headlines to increase click through rates and innovative layouts helped to increase user conversion on a monthly basis.
To stay within brand guidelines while also trying to add new elements on a weekly basis in order to keep customers interested.
Solution
Inventive and provoking headlines to increase click through rates and innovative layouts helped to increase user conversion on a monthly basis.